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Senior Social Media Officer

General Information

Ref #
225005
Location
Qatar-Doha
Job family
Corporate & Commercial
  • Closing Date: 2026-06-08

Description

About the Role

The Senior Social Media Officer plays a hands-on role in bringing Qatar Airways’ social presence to life through creative content development and day-to-day execution. This role is focused on developing engaging, social-first ideas, producing compelling content, supporting campaign delivery, and managing real-time publishing across social platforms. Working closely with internal teams and external partners, you will help create content that is timely, relevant, and visually impactful.

Key Responsibilities:

  • Manage and protect Qatar Airways’ brand reputation across social media platforms through timely, accurate, and engaging content.
  • Plan and deliver social media daily/weekly/ monthly/yearly content that strengthen brand presence, support business objectives, and drive audience engagement.
  • Lead the end-to-end development and production of dynamic social-first content, from concept through filming and/or editing, and publishing.
  • Execute channel strategies that grow engagement, reach, and follower base through performance-led planning and optimisation.
  • Manage large-scale social media and content projects, coordinating internal stakeholders, media agencies, and external partners to ensure high-quality delivery.

Be part of an extraordinary story

Your skills. Your imagination. Your ambition. Here, there are no boundaries to your potential and the impact you can make. You’ll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future, and build the life you want while being part of an international community.

Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what’s never been done before.

Together, everything is possible.

Qualification

About You

We’re seeking a passionate and seasoned professional for our Social Media team. The role is fast-paced, may require irregular hours, quick turnarounds, and flexibility—including weekend work—is essential for success.

  • A relevant Bachelor’s degree (preferably in social media/digital marketing, communications, computer animation, 3D/graphic design, business administration or fine arts) and at least five years of experience in social media and content creation are necessary; experience in travel or at a social media agency is advantageous.
  • Candidates should demonstrate resilience under pressure, handle nonstandard hours, multitask effectively, and manage large-scale, high-profile projects across multiple workstreams simultaneously.
  • Creativity, strong presentation abilities, a willingness to experiment, and attention to detail are key assets.
  • Building and maintaining solid working relationships is essential.
  • Hands-on experience managing all major social media channels is required.
  • Proficiency with social media scheduling and analytics tools
  • Excellent written and verbal communication skills
  • Skill in creating innovative content calendars and writing compelling captions
  • Strong stakeholder management abilities, with experience managing media agencies and cross-functional partners.
  • Competence in crafting presentations and generating reports
  • Proven event coverage and content creation experience
  • Awareness of current social media trends and techniques
  • Ability to manage influencers and creators
  • Hands-on experience in creative content production, with strong technical knowledge of filming, different camera models, and editing software.

You should also

  • Understand SEO and its influence on social media results, possess prior experience in influencer marketing and collaborations, and oversee daily activities on primary channels like YouTube, Instagram, Twitter , Facebook, TikTok, Snapchat and Threads. 
  • Develop interactive content alongside agency partners to enhance engagement and brand loyalty, monitor channel performance, and optimize posting strategies using analytics and audience insights.
  • Monitor key social metrics (reach, engagement, follower growth, conversions, etc.), build dashboards to track channel health, and prepare regular reports (weekly, monthly, quarterly) on social trends and performance for leadership. 
  • Work with internal teams (Brand, Content Marketing, Creative, Editorial, Media, Product Marketing) to align social strategy with product launches and business objectives. 
  • Collaborate on content briefs to amplify organizational priorities on social platforms. Spot opportunities to leverage cultural moments and viral trends.

About Qatar Airways Group


Our story began with four aircraft, and today we excel across twelve united businesses. We’ve experienced rapid growth, set records, and established industry trends; fear of failure never holds us back—instead, we strive to accomplish the unprecedented.
Whether you’re delivering exceptional customer experiences or innovating behind the scenes, every employee contributes to our remarkable journey of determination and expansion. Now is your chance to bring your best ideas and passion to a setting where ambition knows no bounds and to join a truly global community.

How to apply (External)

If you’re ready to join a progressive team and have a challenging and rewarding career, then apply now by uploading your CV and completing our quick application form.


 

https://aa115.taleo.net/careersection/QA_External_CS/jobapply.ftl?lang=en&job=225005
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